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How Wisconsin School of Business drove 88% intranet adoption with Axero

See how the Wisconsin School of Business achieved 88% employee adoption and significantly cut internal emails using Axero’s modern intranet platform.

Amy Breshears Amy Breshears Case Study
How Wisconsin School of Business drove 88% intranet adoption with Axero

The Wisconsin School of Business (WSB), part of a Big Ten university in Madison, Wisconsin, has roughly 500 employees. A premier public business school, WSB’s mission is to empower future leaders through innovative business education, research-driven insights, and professional development programs.

With teams spread across multiple departments, the school needed a centralized, modern platform to reduce information silos and make it easier for staff to connect with news and resources.

The problem

Before launching their intranet with Axero, employees at Wisconsin School of Business struggled with fragmented communication and scattered information. Important updates were buried in email threads, shared drives, and multiple platforms, making it difficult for staff to find what they needed quickly. This led to missed messages, inconsistent engagement, and a disconnect from organizational culture.

The pain

Information Silos

Employees wasted time searching across disconnected systems.

Low Engagement

Without a centralized platform, employees had limited ways to collaborate or stay informed.

Inefficient Communication

Critical updates were scattered, creating confusion and slowing daily operations.

These challenges made it difficult for WSB employees to access essential information, stay aligned across teams, and feel connected to the school’s culture.

Why Axero?

WSB selected Axero for its intuitive interface, mobile accessibility, and robust customization options. The platform required no steep learning curve and integrated seamlessly with existing tools. Axero offered a modern experience that encouraged engagement, improved information flow, and provided the analytics WSB needed to track employee adoption and platform usage.

“We value Axero because they are more than just a platform; they are a trusted partner. Their responsive, knowledgeable support team gives us confidence every step of the way, and the platform’s flexibility allows us to maintain our brand standards while customizing features to fit our unique needs.”

— Jesus M. Rivera, Internal Communications Manager

The solution

The launch of WSB’s intranet, named WSB Commons, transformed internal communication. Employees quickly embraced the platform because it was easy to navigate, visually engaging, and accessible.

Within weeks, teams used it to find resources, share updates, and collaborate, significantly reducing reliance on email. In particular, discussion forums, news posts, and announcements helped eliminate information silos and foster engagement.

An added bonus? Axero’s look, feel, and customization options made WSB Commons feel like a true home base—a much needed improvement from WSB’s previous intranet.

The impact

By implementing Axero, WSB replaced a fractured communication landscape with a single, high-performance hub. WSB Commons didn’t just store information; it revolutionized how staff connect.

The results were immediate: email overload plummeted, information silos dissolved, and workflows became streamlined. By centralizing news and resources, WSB instilled a stronger sense of community and ensured that every employee, regardless of department, stayed aligned with the school’s mission.

How WSB boosted engagement and communication

88%

Productivity score

70%

Engagement level

Amy Breshears

Written by

Amy Breshears

With a background in sales and marketing, Amy nurtures relationships with soon-to-be customers and is the first face many see on their journey with Axero. From working closely with professionals, Amy's well versed about the challenges workplaces face and helps them find effective solutions.

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